Acacia creates confident brands
Acacia is a specialist branding consultancy with a difference. In a world with too much noise, we enable visionary firms to stand out and scale up with confident brands. We call this intelligent creativity.
Who is Acacia?
Nice meeting you. I am Acacia's founder, François Reynier.
I love branding, coffee and visionary entrepreneurs.
My love of branding runs deep. I designed my first logo at fourteen and have
developed leading brands for over two decades in five countries.
I've worked with Barclays, Deloitte, Deutsche Bank, Mercedes-Benz, Smart,
… and a few more.
I make the complex simple and inspiring.
My ideas have enabled firms reach billion-pound revenue targets.
Today, I enable visionary firms in the UK and beyond stand out and scale up with confident brands.
Putting our brains together to think deeply about your brand
Creating and designing a uniquely distinctive brand
Brand identity design
Clear and beautiful communications to win hearts and minds
Brand launch campaign
Brochures and reports
Acacia’s clients range from multinationals to ambitious startups. It’s passion, not headcount, that counts.
For you, it’s not just business. It’s personal. You have a vision, you take risks, you make things happen. Today you are at a turning point: Go Big or Go Home.
To scale up, you need to clarify your vision, sharpen your mission and get everyone on board: clients, teams, investors and more. You need a much stronger brand.
By transforming your brand, you’ll transform your business.
Past & current clients
You are in good company. We have developed some of the world's leading brands for over 20 years, working in five countries.
Ernst & Young
Jones Lang LaSalle
Kent County Council
Mathys & Squire
Natural History Museum
The Ritz London
University Of Greenwich
Why choose us?
At Acacia, we don't just care about brands.
We care about you.
Saving you time
Trying to manage your brand in-house is very time-consuming and can only get you so far. Without the right expertise is it the best use of your time? Focus on building your business while Acacia builds your brand.
Saving you money
Why pay hefty agency fees only for your work to be done by interns? Work directly with an expert. Acacia offers high-end branding expertise at a fraction of the cost of large branding agencies.
Making the complex simple
Most business leaders find branding confusing. Our mission is to make branding simple. Acacia's proven brand-building process has clarity at its core. We prefer it that way, and so do our clients.
How does working together looks like?
François was extremely easy to work with and broke the design process down into manageable steps. He was always available to assist with any queries we had throughout the process and was extremely organised throughout the project to ensure all angles were covered. I really enjoyed working with François on the project and recommended him to others.
Head of Marketing
Discover our difference
'Confident brands for today’s world'
takes you through
brand-building methodology including:
The three mistakes invisible businesses make
How brand confidence increases business performance
The four pillars of a confident brand