Category: Branding

11/11/2020

How to position yourself for success in 2021

In 2020, most business conversations took place online. However, cutting through the clutter is challenging when everyone is fighting for attention. To stand out in the online space, you need a carefully positioned business. Here is why.

7/30/2020

What is Brand Clarity and why it is important

4/29/2020

Three reasons why your brand isn't working

Are you posting a lot of content but still not cutting through the noise? Maybe it’s time to check if your brand is truly working to its best potential.

4/25/2019

How branding builds and maintains loyalty

It is on average six to seven times more expensive to attract a new customer than it is to retain an existing one. Branding saves you money by building customer loyalty.

4/8/2019

How branding attracts new business and boosts sales

There’s always a point in the life of a business when branding becomes a priority. Specifically, in times of major transformation.

6/12/2018

Why did the Front National rebrand?

France's far-right party, The Front National recently rebranded. It even changed its name to Rassemblement National. It is the first time since its foundation in 1972 that this party rebranded itself. Why did the party undertake such a drastic change of image?

6/4/2018

Why your businesses can benefit from rebranding

If you believe that rebranding is only for big corporations, think again. Rebranding could be the best thing you'll do this year to re-energise your business and attract new clients.

Insights

Sharing thoughts and ideas on branding

How to position yourself for success in 2021

In 2020, most business conversations took place online. However, cutting through the clutter is challenging when everyone is fighting for attention. To stand out in the online space, you need a carefully positioned business. Here is why.

What is Brand Clarity and why it is important

Three reasons why your brand isn't working

Are you posting a lot of content but still not cutting through the noise? Maybe it’s time to check if your brand is truly working to its best potential.

How branding builds and maintains loyalty

It is on average six to seven times more expensive to attract a new customer than it is to retain an existing one. Branding saves you money by building customer loyalty.

How branding attracts new business and boosts sales

There’s always a point in the life of a business when branding becomes a priority. Specifically, in times of major transformation.

Why did the Front National rebrand?

France's far-right party, The Front National recently rebranded. It even changed its name to Rassemblement National. It is the first time since its foundation in 1972 that this party rebranded itself. Why did the party undertake such a drastic change of image?

Why your businesses can benefit from rebranding

If you believe that rebranding is only for big corporations, think again. Rebranding could be the best thing you'll do this year to re-energise your business and attract new clients.

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Insights

Sharing thoughts and ideas on branding

How to position yourself for success in 2021

​In 2020, most business conversations took place online. However, cutting through the clutter is challenging when everyone is fighting for attention. To stand out in the online space, you need a carefully positioned business. Here is why.

What is Brand Clarity and why it is important

Three reasons why your brand isn't working

​Are you posting a lot of content but still not cutting through the noise? Maybe it’s time to check if your brand is truly working to its best potential.

How branding builds and maintains loyalty

It is on average six to seven times more expensive to attract a new customer than it is to retain an existing one. Branding saves you money by building customer loyalty.

How branding attracts new business and boosts sales

There’s always a point in the life of a business when branding becomes a priority. Specifically, in times of major transformation.​

Why did the Front National rebrand?

​France's far-right party, The Front National recently rebranded. It even changed its name to Rassemblement National. It is the first time since its foundation in 1972 that this party rebranded itself. Why did the party undertake such a drastic change of image?​

Why your businesses can benefit from rebranding

If you believe that rebranding is only for big corporations, think again. Rebranding could be the best thing you'll do this year to re-energise your business and attract new clients. ​​

Author

Archives

Categories

In 2020, most business conversations took place online. However, cutting through the clutter is challenging when everyone is fighting for attention. To stand out in the online space, you need a carefully positioned business. Here is why.

Are you posting a lot of content but still not cutting through the noise? Maybe it’s time to check if your brand is truly working to its best potential.

There’s always a point in the life of a business when branding becomes a priority. Specifically, in times of major transformation.

France's far-right party, The Front National recently rebranded. It even changed its name to Rassemblement National. It is the first time since its foundation in 1972 that this party rebranded itself. Why did the party undertake such a drastic change of image?

If you believe that rebranding is only for big corporations, think again. Rebranding could be the best thing you'll do this year to re-energise your business and attract new clients.