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Polar is the world’s leader in heart rate monitors. This brand mark was designed to mark their 30th anniversary.
Celebrating 30 years of innovation
The brand mark is both simple and distinctive, using negative space to highlight the main function of Polar’s products.
An fully integrated solution
The mark is designed to be used by itself or over imagery. In online usage it fits seamlessly with Polar’s brand system.
The 30th anniversary brand mark was used across various dedicated micro sites, PR events and branded products.
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