Discover your
brand impact score
Instant results + personalised insights
Benchmark your brand's attractiveness, impact and visibility.
✔️ Take the Brand Clarity Scorecard
✔️ Receive personalised results instantly
✔️ It's completely free
Boost business performance
Maximise
Market visibility
Attract
High-value clients
Nurture
Client loyalty
Win
New markets
Over 50% of high-value purchase decisions are made before the first contact.
Today’s buyers now need several trust-building experiences before a sales call, not after it.
Research by Google and other leading organisations shows that today’s buyers protect their time. They want to discover things for themselves rather than be sold to.
Find out if your brand builds trust with your audience.
Branding that works
The scorecard uses brand-building principles behind some of the world's most iconic brands
Why take the scorecard?
By transforming your brand, you will transform your business
80% more recognition
Consistent branding across all channels can increase brand recognition by up to 80%.
24% higher revenue growth
Companies that engage customers across multiple channels see 24% more growth.
45% stronger differentiation
Nearly half of B2B buyers say a strong brand is the key factor that sets suppliers apart in a crowded market.
30% lower costs
Strong brands reduce customer acquisition costs by up to 30%.
Benchmark your brand against vital brand performance metrics
Clarity
Does your audience instantly get what you do and why they should care?
Attractiveness
Are you seen as the ideal partner potential clients can’t ignore?
Impact
Does your business stand out from the crowd in a noisy market?
Trust
Does your brand earn trust before you even speak?
What others discovered by taking the scorecard
“Taking Acacia’s Brand Clarity Scorecard gave us invaluable insights to become more visible to potential clients.
Everyone in the team now aligns with our four brand pillars. Take the scorecard to discover how to use branding to generate revenue.”
Marcos Barros
Oxford Business Masters
“Thanks to Acacia's Brand Clarity Scorecard, we're now crystal clear on how to align all our marketing activities with our mission and vision.
The scorecard gave us insights to get more leads from all our marketing activities. We now spend less time on marketing while getting better leads.”
Abigail Eshun
Amarose English
